Leadership

INLUX is being shaped by a Founding Council bringing together experience across international business, finance, luxury, media, technology, governance, and high-trust relationship environments.

Their role is not operational alone. It is cultural. Guiding the philosophy, governance, strategic direction, and long-term integrity of the ecosystem as it develops globally.

What unites them is not background alone, but a shared conviction: that in a world of noise and volume, genuine curation, discretion, and depth of connection have become quietly extraordinary.

The Role of The Founding Council

The Founding Council exists to protect the culture, standards, and long-term integrity of INLUX.

Its responsibilities include overseeing admissions, safeguarding community standards, reviewing member conduct, guiding strategic development, and ensuring that the principles upon which INLUX is built continue to be upheld as the community evolves.

The Council acts as steward of the ecosystem on behalf of both current and future members. Its role is not to maximise growth. Its role is to preserve quality, trust, and alignment.

The Council's decisions regarding membership and governance are final.

The Founding Council

Joe Sillett
Joe Sillett
Founder & Chief Executive Officer

Joe Sillett is a serial entrepreneur with more than 25 years of experience building businesses, brands, and significant relationships across sport, media, consumer products, and private enterprise. Throughout his career, he has founded and scaled multiple ventures from inception, worked alongside globally recognised athletes and business leaders, and developed an extensive international network spanning entrepreneurship, private capital, and the ultra-high-net-worth world. Known for his ability to bring together the right people around the right opportunities, Joe has built his career at the intersection of enterprise, strategic relationships, and long-term value creation. As Founder and CEO of INLUX, he is leading the formation of a global community designed to connect exceptional individuals through intelligence, relevance, and genuine human connection.

Simon Ewins
Simon Ewins
Chief Marketing Officer

Simon Ewins is a highly experienced commercial and marketing executive with a distinguished career spanning luxury retail, premium brands, media, and events. Having held senior leadership roles within some of the world's most respected luxury environments, including Harrods, he has built a reputation for creating compelling brand propositions, driving commercial growth, and cultivating high-value client relationships. His career has been spent at the intersection of luxury, experience, and consumer engagement: helping premium brands sharpen their positioning, expand their reach, and deliver experiences worthy of their name. As Chief Marketing Officer of INLUX, Simon leads brand development, strategic partnerships, and the long-term commercial direction of the community.

Lucy O'Driscoll
Lucy O'Driscoll
Chief Strategy Officer

Lucy O'Driscoll is a commercial strategist and board-level advisor with more than 25 years of experience helping complex, technology-enabled businesses become scalable, predictable growth enterprises. She has directed commercial strategy for Fortune 500 organisations and high-growth technology companies, with formative leadership roles at Microsoft and SmartForce where she contributed to revenues exceeding $350 million and to a successful NASDAQ listing. Alongside her commercial work, Lucy is actively involved in philanthropy and impact investing, applying the same rigour to initiatives focused on measurable societal benefit. As Chief Strategy Officer of INLUX, Lucy is responsible for the long-term architecture, commercial model, and operating framework of the ecosystem - ensuring that its value compounds intelligently over time.

Bill Anderson
Bill Anderson
Chief Investment Officer

Bill Anderson is a finance, governance, and strategic advisory executive with an international career spanning banking, private capital, and cross-border business development. He is Founding Partner of Gulf Tax Accounting Group (GTAG), one of the region's leading advisory firms, supporting entrepreneurs, family offices, investors, and international businesses across the Middle East and beyond. Prior to GTAG, Bill served as Global Head of Finance at Royal Bank of Scotland Corporate Bank, where he held senior leadership responsibility within one of the world's largest financial institutions. His expertise in international structuring, governance, and private capital environments brings significant financial insight and operational depth to INLUX.

Alexia Kobusch
Alexia Kobusch
Chief Financial Officer

Alexia Kobusch is an internationally experienced finance and operations executive with expertise across multi-jurisdictional business structures, financial management, governance, and organisational development. Based in the UAE, Alexia works closely with Gulf Tax Accounting Group (GTAG), supporting entrepreneurs, private businesses, and international organisations operating across multiple markets and regulatory environments. Her experience spans financial oversight, operational governance, reporting, compliance, and strategic administration - with a focus on establishing the robust foundations that long-term growth requires. As Chief Financial Officer of INLUX, Alexia is responsible for the financial and governance framework of the ecosystem, ensuring it is built to the standards that family offices, investors, and ultra-high-net-worth members expect from the outset.

The Founding Advisors

INLUX also benefits from the support of a small number of trusted advisors whose experience, relationships, and insight contribute to the long-term development of the ecosystem.

Dan Brown
Dan Brown
Founding Advisor

Dan Brown is a strategic advisor and connector with more than two decades of experience helping leaders, entrepreneurs, investors, and organisations create meaningful commercial and societal impact. Throughout his career, Dan has developed an extensive network of senior executives, business owners, family offices, and transformational leaders across multiple sectors, building a reputation for bringing together people, opportunities, and ideas at the right moment. His work centres on creating the kind of partnerships that generate lasting value, both commercially and socially. He is particularly committed to supporting leaders who combine business success with a genuine sense of responsibility. As a Founding Advisor to INLUX, Dan contributes his relationship network, strategic perspective, and understanding of how trusted connections can create extraordinary outcomes within a carefully governed community.

Jim Rai
Jim Rai
Founding Advisor

Jim Rai is a lawyer, investor, and strategic advisor with more than 30 years of experience working alongside entrepreneurs, family offices, and international businesses. He currently serves as Chairman of the Board of Team Vitality, one of the world's leading esports organisations, and has built a distinguished reputation across complex litigation, mergers and acquisitions, and high-level advisory mandates. Throughout his career, Jim has worked closely with international family offices on significant transactions involving globally recognised assets. More recently, his focus has included advising emerging AI and robotics ventures in collaboration with the MIT Media Lab, alongside philanthropic initiatives connected with the Kofi Annan Foundation. With deep experience in the ultra-high-net-worth and family office world, Jim brings exceptional strategic insight, governance expertise, and considerable relationship capital to INLUX.

"Exceptional communities are not built by chance.
They are shaped by the quality of the people entrusted to guide them."